Retail Finance Case Studies
We partnered with Billy Clarke fishing tackle to help expand the online side of their business. See how outdoor living finance has helped them achieve their best ever year.
This short video looks at the benefits of consumer finance partnerships with Duologi to businesses of all sizes – in this case, Billy Clarke Fishing Tackle. As one of the UK’s leading providers of fishing hardware and accessories, this successful family-run brand is still growing after more than 100 years of trading.
As a relative newcomer to the world of outsourced retail finance options, the company’s relationship with any prospective finance provider had to feel just right. Happily, that’s where the Duologi team came in.

“We had our best ever year last year due to the ability to offer finance. We now need to move to a bigger premises!”
- Tom Clarke
‘It was really a case of finding a finance company that was right for us,’ brand partner Tom Clarke explains. ‘Some of them don’t like to deal with the so-called smaller players out there, but Duologi are very proactive in helping you out whether you’re a small company or a huge one. When we ring them up, someone’s always there straight away.’
Clarke adds that the ability to offer finance has ‘definitely helped, especially with bigger ticket items. In previous years, when we didn’t have finance, we might struggle to sell those; people who didn’t always want to buy them in one go.’ He also notes having already had numerous repeat customers for the new range of finance options, suggesting his buyers are as happy to make use of this added flexibility as the company is to now offer it.
Since working with Duologi, Billy Clarke sales have grown more than ever – in fact, the brand is now on the lookout for a larger premises, having just had their best ever year online. It’s another great example of how point-of-sale retail finance for small business really can offer something truly transformative.