retail
finance
case studies
H20 Hot Tubs sells a range of luxury hot tubs and spas across the UK
H2O Hot Tubs sells a range of luxury hot tubs and spas across the UK, both to dealerships and direct to end-users. All items in the company’s range are manufactured to the highest standard – making them a relatively costly purchase.
The team soon realised that, in order to stay competitive in the ever-saturated marketplace, they needed to offer 0% finance to customers that allowed them to spread the cost of their hot tub over an extended period. Duologi was soon brought on board, having highlighted the impressive benefits offered by its range of flexible options.
“Since offering finance, we have seen an uplift in sales of 30%”
- Paul
Paul at H2O Hot Tubs: “We were looking around for a finance provider a few years ago, as we saw it as a huge potential to grow our business. However, we found it very difficult as the traditional, big lenders have very specific criteria that we were unable to meet.
“The market is changing. All our customers now expect hot tub sellers to provide a 0% finance option that allows them to space out payment over longer period of time. If you don’t offer that facility, you’re just not competitive.
“Working with the Duologi team has been great and the new partnership has driven huge benefits to our business. Since offering finance, for example, we have seen an uplift in sales of 30%.
“What’s more, it has made it far easier for us to upsell extra products such as servicing plans. We have found that customers are more likely to spend an extra £600 on an added service as they’re spreading out the cost, rather than paying upfront.”
